IM Thinking

New work and fresh ideas on content, loyalty and membership

Boundless competition terms and conditions

Dan Linstead 3 October 2017

The Promoter is Immediate Media Company Bristol Limited. The promotion is open to all residents of the UK, including the Channel Islands, aged 18 years or older, except the Promoter’s employees or contractors and anyone connected with the promotion or their direct family members. The...

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5 challenges for charity loyalty comms in 2017

Dan Linstead / 23 January 2017

With donor retention rates stubbornly low, improving long-term loyalty has to be a priority for charities this year. Here are five key challenges your content strategy needs to address 1. Build trust Numerous studies have shown that trust in an organisation is a fundamental factor...

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