You may think of the winter period as a quieter time of year, but for our client English Heritage, it’s far from it. While a number of their properties are closed to the public, this is the time when site staff and experts are busy taking stock of collections, carrying out deep cleans and repairs, and preparing grounds ready for the new visitor season.
To keep Members engaged with the charity’s activity during the winter period, we created a new online content strand. Running across the charity’s digital channels, it celebrates activities at English Heritage sites over the winter period, to inspire and reinforce the value of membership when there is no issue of the Members’ Magazine.
One of our key content pieces this year is a video shot at Osborne, Queen Victoria’s magnificent rural retreat on the Isle of Wight. The film explores what goes on behind the scenes at the house when it is closed to the public in winter.
Filmed over two days, it showcases the work of the gardening team, site curator and collections care assistants as they embark on a four month deep clean of the house. That includes cleaning approximately 1500 objects in the collection ready for the new season.
Enjoy the video – a view of the house that few get to see.
Find out more about Osborne on the English Heritage website.